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Brain Scans and Eye Tracking Technologies Assist Market Researchers

Eye Tracking Reveals How We Relate to Google

A report by marketing firm Mediative harnessed the power of eye-tracking technology to study the way people engage with Google search engine result pages (SERPs). Marketers can glean significant information by studying the way people interact with websites and make...
3 Ways Eye Tracking Technology Keeps Us Safer

3 Ways Eye Tracking Technology Keeps Us Safer

National security is increasingly important in today’s modern world. Some of the most innovative companies and minds are hard at work to address these challenges. Eye tracking technology offers methods for keeping our country safer – here are three reasons why:...
3 Ways Eye Tracking Technology Keeps Us Safer

6 Reasons to Try the Eyegaze Edge®

As technology marches on, quite a few eye tracking devices have been introduced to the market. More people are benefitting from eye tracking technology whether they are living with paralysis or debilitating conditions. However, if you are seeking an advanced eye...
Eye Tracking Technology Makes Life Better for Many

Eye Tracking Technology Makes Life Better for Many

The number of people who benefit from eye tracking technology is ever increasing. Our Eyegaze Edge® is the world’s most advanced eye-driven tablet communication system. It is internationally trusted, locally loved and continues to be the device of choice by locked-in...