by Pete Norloff | Aug 14, 2019
Is it their luminously colored feathers, decorated with enchanting eyespot patterns? Or, could it be those fancy head crests? Maybe, it’s their long legs, outfitted with pointy spurs? In other words, what constitutes a “hot” peacock, according to an...
by James Brinton | Jul 22, 2019
According to a recent UK poll, approximately 95% of parents remember their child’s first word. This milestone is a big deal—we eagerly wait for it and clap and cheer when it is first uttered! The most commonly reported first words are “Dada,” “Mama” and their...
by Pete Norloff | Jul 3, 2019
When fans visit a ballpark, they probably don’t pay too much attention to in-park advertising in the form of signage and digital displays. However, their brains certainly register this information, and one Major League Baseball (MLB) team has the research to prove it....
by Pete Norloff | Jun 25, 2019
From panoramic roofs to speak-assist technology, cars are fully loaded these days. In fact, it is becoming difficult to find a pared-down automobile without all the extra bells and whistles. Convenience features aren’t the only aspects of cars that are getting an...
by Pete Norloff | Jun 12, 2019
Eye tracking is the growing field of monitoring what people do with their eyes, including what they choose to look at, how their eyes move, how their visual activities behave. Eye tracking devices are the instruments that measure our eye behavior. For example, they...
