by Pete Norloff | Jan 16, 2020
Psychologists have been using eye tracking to study the human mind since the early part of the 19th century, and businesses have been using it to reveal consumer behavior for well over a decade. And now, it seems that the federal government is finally catching up....
by Pete Norloff | May 17, 2019
In 2011, NFL star, husband and father, Steve Gleason, was diagnosed with amyotrophic lateral sclerosis, or ALS, a progressive neurodegenerative disease that attacks motor neurons in the brain and spinal cord and affects muscle function. Currently, Gleason uses...
by Pete Norloff | Mar 24, 2015
Eye tracking technology can be used in a number of applications, from assistive devices like the Eyegaze Edge to the cockpits of fighter jets. Eye tracking is also a powerful tool for research, as it allows honest insight, in real-time, into the subject’s thoughts and...
